2 Thoughts on Competition

Rob Go:

Suggestion # 1: Think About the Job to be Done, Not the Feature Set

Suggestion # 2: Don’t Underestimate Any Competitor

A feature set is just an implementation detail. What you need is a problem to solve and a vision on how to solve it.

If all you have is a feature set that will make your service/product just an enhanced “me-too” . It doesn’t always mean it cannot become successful, but you’ll have to deal and position yourself from your competition.

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